An extreme arm of analytics is “predictive analytics” It’s core lies in data mining - which is nothing but a process used to extract usable data from a larger set of any raw data.
This technique is heavily used in thousands of tools available today in digital marketing landscape. You have experienced automatic predictions yourself in Flipkart - the way more similar products are shown to you marked as “based on your history”
Today, there're dozens of data science techniques which we can apply to different solution formats. A business would typically use dashboards for CXO board members for sharing metrics like pipeline, revenue, profits and costs. On a separate note, if you're working to define a use flow on website, you may want to use a decision trees. There's 20+ key data science methods used at work as of today, across globe. Let's talk about Top 3 such methods.
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